Birds of Prey World Cup
As the only U.S. stop on the men’s FIS World Cup circuit, the Audi Birds of Prey is the United States’ premier skiing event. Viewers worldwide tune in annually to watch Alpine skiing’s top athletes do their best to tame the notoriously difficult racecourse.
The direction of this project was to bring together the skier and eagle so they appear to be racing each other down the racecourse.The imagery portrays the athlete’s agility, competition and stamina paired with the iconic eagle who also shares these characteristics.
Event Poster, Registration Brochure, Tickets, Credentials, Press Kit, Program Book, Ads, Stadium Wraps, and Event Signage
